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Emails show read at what point?

Richard J. shared this question 5 years ago
Answered

Just checking in for some clarification regarding system emails being sent.

At what point does the email show as "read" in the Lead Log? At the point the email is physically read or only if something is clicked?

We seem to have instances where delivery confirmations for example aren't showing as read...so we phone the customer as a follow up to alert them to read the delivery/collection times but they claim they've viewed the info.

Comments (1)

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When you send an email, we include a tiny image file with the email. When the email is opened by the customer, the email client has to download that image from our server, and we record when that image is downloaded. The issue is: many email clients these days detect this and don't download the image. So we gather it when we can, but cannot in many cases.

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